Prove your product roadmap's right

AI Analyst For Your Customer Research.

Save your team hours every week listening to recorded calls and manually copying and pasting feedback. Identify trends, themes and patterns in real-time to prove you're making the right decisions.

The voice of your customer is lost.

  • Being able to find ways to express the value of features in monetary terms is essential. We try and tie them to 'this is how much revenue we either stand to win through sales and upsell, or potentially stand to lose because of potential future churned clients'.

    Chris Axe, Lead Product Manager
  • You need to go back through the problem analysis, because one of my fears, and one of the risks is, we've got a perception of the problem and ours is very different to the customers.

    Michael Page, Head of Product

Trusted by

Logo 1
Logo 1
Logo 1
Logo 1
Landing image 1

Insights you can't access aren't really insights at all.

If the only way your teams can make decisions is with long research projects or guesswork, they’ll always choose the latter. Which means crucial insights around market trends, customer needs, and the competitive landscape are left ignored and unused.

Landing image 2

So you need to make those insights much more accessible.

Stop manually extracting snippets from transcripts and adding them to CRM data in spreadsheets.

Using both sales and product methodologies to extract insights from calls, any team member can access what they need instantly, all linked back to CRM data.

No more costly research, just data-driven decisions.

Landing image 1

Helping you to uncover hidden insights

Expose areas of opportunity you’re not specifically looking for and view the commercial value of these ideas and topics in seconds.

Ensure no valuable information is overlooked and minimise the risk of missed opportunities.

That’s where FOUR FOUR comes in.

  • Card 1 Background Card 1 Icon

    Your entire market listened to.

    No more ignored prospects. Where most tools focus on customers, we focus on Market Intelligence. That means combining insights from both prospects and customers for the complete picture.

  • Card 2 Background Card 2 Icon

    Your research put on autopilot.

    No more missed chances. Our AI is trained on the most commonly used frameworks like MEDDIC and JTBD to surface opportunities and focus areas that manual research would take months to uncover.

  • Card 3 Background Card 3 Icon

    Your team able to call the shots.

    No more decision fatigue. Empower people to take action based on data and insights, rather than costly research and endless discussions,
    so that you’re always moving in the right direction.

Integrates with

  • Microsoft Teams
  • Zoom
  • Hubspot
  • Salesforce
  • Gong
  • Google Meet
Tabs Background

Making insights more accessible for...

Better understand the changing needs of customers.

Keep ahead of market trends and competitors by using market intelligence to power your roadmap and pepare for the next dev cycle.

Learn more
Product Tab Image

Ready to make your data work harder?

Tune In.

  • Marketing
  • Product
  • Sales
  • Executive
  • Customer Success

Deconstructing Customer Insights with Jim Kalbach

Join industry experts Jim Kalbach, Rob Dumbleton and Chris Lloyd as they dive deep into customer insights, revealing how a top-down and bottom-up approach can revolutionise your understanding of customer needs.

  • Product
  • Sales
  • Executive
  • Customer Success
  • Marketing

Is ChatGPT GDPR-compliant?

OpenAI does not provide a data processing agreement for the use of the ChatGPT service. This agreement is only provided for OpenAI API-using business customers.

Join our rhythm

Subscribe to harness the power of customer-centric insights.

By submitting this form, you will receive information, tips, and promotions from Four/Four. To learn more see our Privacy Statement. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

We use cookies as specified in our Privacy Policy. You agree to consent to the use of these technologies by clicking Allow Cookies.