Use cases
Product strategy
Understand themes across interviews, create strategy segmented by market & user.
Creating design documents
Write PRDs, specs and one-pagers instantly.
Feedback analysis
Gain real-time understanding of customer input with seamless integrations into Jira and Productboard.
Internal alignment
Update stakeholders with Slack-ready summaries and decision logs.
Customer understanding
Build persona templates & JTBD-aligned journey maps.
Feature prioritisation
Convert customer insights into strategic priorities, ensuring your team focuses on features that matter most.
Customization management
Discover common customizations to transform into features, aligning your product with user needs and enhancing market fit.
Idea validation
Validate ideas with customer insights, ensuring new features resonate and drive success.
Interview recording
Automatically capture every customer interaction, ensuring no detail is missed.
User research planning
Use existing insights to plan user research, identifying the right people for the best quality interview results.