Find out what both your prospects and customers want in minutes

Four/Four finds hidden product feedback from both customers
and prospects, from your existing sales team’s calls.

  • Without needing to listen to 100s of hours of calls.
  • Find unbiased, specific insights in seconds.
Get a demo

Integrates with

  • Microsoft Teams
  • Zoom
  • Hubspot
  • Salesforce
  • Gong
  • Google Meet

VALIDATING PRODUCTS
& FEATURES TAKES MONTHS

But, the interviews you’re conducting and the data you’re collecting could be biased and not what your market actually wants.

Is this your current research process right now?

  • Huge amounts of time and money spent listening to calls, and conducting large feedback campaigns.

  • You might be unintentionally steering prospects to talk about a specific pain point, or features you want to roll out.

  • Your team are focused on selling to prospects, but not figuring out what else prospects/customers want.

Get sound bites, timestamps and a
complete overview of trending feedback

Works with Gong Logo | Jiminny Logo | Four/Four's own notetaker

Build products that are evidently backed by your customer’s and prospect’s unbiased words.

Find the answers to
questions like

  • What were CFOs talking about in late stage pipeline that we didn’t win?

    Chief Executive
  • What were the specific pains that mid-market pharma customers talked about just before they churned?

    Account Executive
  • What are the business outcomes that all prospects are mentioning at top of funnel that did not convert?

    Sales Manager
  • Step 1

    Anyone in your team who talks to customers and prospects can record their calls like usual.

    Your team can still use Gong or Jimminy to record calls - or use Four/Four’s recorder and notetaker.

  • Step 2

    Connect your CRM in
    a few clicks.

    Four/Four extracts insights using sales and product methodologies, and matches conversations with your CRM data, including account value, job title and company.

  • Step 3

    Four/Four provides insights in real-time, automatically, from your calls.

    Deeply trained AI on frameworks that research experts and agencies have used for 10+ years to study your calls.

Get a demo

Analyse 100 hours of calls during the free trial.

Trusted by

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Highlights what
prospects and customers
want in one view

Insights are extracted using both sales and product methodologies, then integrated with CRM data.

  • Get the full picture of both prospect and customer needs, objections and complaints.
  • Add your team to view insights in one dashboard.
Get a demo
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Find deeply buried snippets and insights that would’ve taken months research

Expose areas of opportunity that you may not have been looking for, and understand the commercial value.

  • 100s of hours listening to calls, mined for you, inside Four/Four.
  • Spend significantly less on research projects that take months out of your timeline.
Get a demo

FAQs

  • How does Four/Four ensure the accuracy of the insights provided?

    Four/Four uses advanced AI trained on well-established frameworks like Jobs-To-Be-Done and MEDDIC to ensure accurate and relevant insights from your recorded sales calls.

  • How frequently are new insights generated?

    Insights are generated instantly as soon as the calls are recorded and processed by Four/Four, providing up-to-date information for your team.

  • How easy is it to set up Four/Four with my existing tools?

    Setting up Four/Four is straightforward. You can integrate your existing tools like Gong, Jiminny, Hubspot, and Salesforce without requiring any changes to your current workflow.

  • Do I need an existing notetaker or does Four/Four provide one?

    Four/Four provides a notetaker and recording tool that you can seamlessly add to every call your team makes, without changing anything in their processes - if you integrate Four/Four with your current CRM tool, the data can still flow just as well as if you were using Gong for example.

Analyse 100 hours of calls during the free trial

  • That’s 100 hour-long calls worth of insights you don’t need to listen to.
  • Get insights in minutes.
  • 14-day free trial, no credit card needed.

Tune In.

  • Marketing
  • Product
  • Sales
  • Executive
  • Customer Success

Deconstructing Customer Insights with Jim Kalbach

Join industry experts Jim Kalbach, Rob Dumbleton and Chris Lloyd as they dive deep into customer insights, revealing how a top-down and bottom-up approach can revolutionise your understanding of customer needs.

  • Product
  • Sales
  • Executive
  • Customer Success
  • Marketing

Is ChatGPT GDPR-compliant?

OpenAI does not provide a data processing agreement for the use of the ChatGPT service. This agreement is only provided for OpenAI API-using business customers.

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