// Validate your backlog in 30 minutes

Automate the flow of user feedback, sales calls, support tickets, and market insights directly into your initiatives, ideas, and roadmaps in Jira Product Discovery, Productboard, Notion, Craft.io, and more. with clear evidence, less admin, and zero manual copy-paste.

// Try Four/Four with your ideas portal

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// Trusted by teams at:

HG Insights
Veriforce
UPSTACK
Aptem
Databox
eduMe

“Four/Four ties our discovery work and customer reality into every JPD ticket. Our product managers save hours every week.”

Maddie Alberg

Product, Aptem

// The problem

Product teams are drowning in feedback but starving for evidence.

Manual, messy, error-prone process to get research and feedback.
Duplicated ideas, lost insights, stakeholders doubting priorities.
No evidence to back up investment decisions.

// The solution

Four/Four's AI-powered aggregation and direct integration closes the gap between raw feedback and prioritised roadmaps.

Captures insights from every recorded call, email, support ticket, or sales touchpoint.
Links evidence to initiatives and ideas automatically.
Keeps a traceable, up-to-date audit trail, so you never lose the "why".

// How it works

1. Connect your data
Plug in Zoom, Teams, Salesforce, Zendesk, Slack, email, and more.
2. Automate the insight flow
Four/Four analyses conversations and tickets, finds evidence, clusters feedback, and attaches it to relevant initiatives or ideas.
3. Work where your team already lives
PMs and stakeholders see live customer proof right in the ideas portal, along with a full audit trail.

// Features and benefits

Evidence at your fingertips: see verbatims, trends, and stats for every idea or initiative.
Automated linkage: no more cut-and-paste from Confluence, Slack, or email.
Real-time updates: as new feedback is captured, your portal refreshes automatically.
One-click traceability: go from high-level themes to original customer voice in seconds.
Advanced filtering: track by segment, account, source, or feature.
Easy setup: connect and sync in minutes with no technical help needed.

// Ready to turn your ideas portal into an evidence engine?

Let Four/Four supercharge your ideas board with real customer evidence, less admin, and zero manual copy-paste.

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