The typical B2B SaaS marketing team faces a common predicament – the struggle to understand, segment, and accurately target the market with highly relevant campaigns. Nowadays, generating sales goes beyond pushing out massive amount of content and selling products; customers want to feel understood, heard and seen. Hence, B2B marketers now find themselves in dire need of an innovative, precision-driven solution.

Enter Four/Four, a game-changing solution that captures the 'voice' of your customers through real-life recorded conversations. Through its unique ability to decode and demystify these conversations into a common language, we provide structured and actionable insights that will revolutionise your marketing strategy.

Advanced voice of the customer capture

Our platform listens to every customer conversation, mass gathering of data that you never thought accessible. As your silent partner, we are omnipresent, sifting through every facet of the customer journey, relentlessly noting their spoken words, needs, complaints, and suggestions.

Conversation decoding into common language

Through the power of AI, our system translates these raw, unstructured conversations into an understandable narrative. This common language ensures seamless integration into your various departments, aiding your team in comprehending your customers in their truest form.

Structured, actionable insights

Our platform delivers structured insights that are easy to interpret and act upon. These are not mere numbers or generic graphs; these insights dive deep into the psyche of your customer, unveiling their genuine needs, job requirements, and pain-points.

Our platform's distinguishing feature is its ability to distil pertinent information from countless customer conversations, and change them into actionable business insights.

Segment your audiences by jobs, pains and needs

With these insights, you can categorize your audience according to their jobs, needs, and problem areas. This helps in crafting personalized campaigns that genuinely resonate with each segmented audience.

Drill into market trends and understand the customer in real-time

Armed with real-time insights, get a finger on the pulse of evolving market trends. Stay ahead of the curve, meet customer needs as they arise, and lead the market.

Unique, data rich insights to provide you and your team with the context they need

Our platform offers unprecedented, data-rich insights that provide your teams with the necessary context to make informed decisions and implement strategies, efficiently optimizing your marketing campaigns.

Four/Four heralds a new era for B2B SaaS marketing. By leveraging real-time customer insights, marketing efforts are more targeted, more effective, and result in higher conversion rates. Explore a new dimension in the B2B SaaS marketing landscape with us and stay ahead of the curve.